Consumer Health Data Privacy Policy
Version 1.0 · Last updated 11 November 2026
This policy explains how ATTYR, Inc., 244 St Pauls Ave, Jersey City, NJ 07306, USA (“ATTYR”) handles consumer health data, as defined by Washington's My Health My Data Act and similar laws in Nevada and Connecticut. It supplements our Privacy Policy. We apply it to everyone, wherever you are.
ATTYR is a fashion and styling app, not a health app. But some of what we use to show clothes on you and size you counts as “consumer health data” under these laws, so we treat it that way.
1. What consumer health data we collect, and why
| Category | Examples | Why we collect it | When |
|---|---|---|---|
| Face and body images and video | Photos you provide for try-on, avatar, hair, sizing or Animate. Images and short videos we make of you. Photos taken in an ATTYR Trial Room. Live try-on video, only where it's switched on. | To make the images and videos you ask for, and to check them for safety | Only after you give your separate consent in the app or at the store |
| Facial and body geometry | Facial and body geometry derived from those photos so clothes fit the image | Same as above | Same as above |
| Body measurements and shape | Measurements you enter or that we estimate from your photos; height and weight if you give them; a 3D body shape if you make one; fit feedback | To recommend sizes and show fit | When you ask for sizing help. Photo-based estimates only after consent. |
| Fitness context | The workout types you do and on which days, if you use gym outfits | To suggest workout outfits | When you turn on gym outfits |
| Voice | Audio, if you speak to Atti and your device can't transcribe it | To turn your speech into text | Only when you use voice. We keep the transcript, not the audio. |
| Inferences | Body-shape or fit characteristics we derive from the data above | To tailor sizing and styling | Derived from data you provided as above |
We don't collect health conditions, diagnoses, medications, reproductive or sexual health information, or precise location related to health services. If you mention health information in a chat with Atti, it's used only to answer you.
2. Where it comes from
- From you: your uploads, the information you type, and your camera and microphone when you use those features.
- Derived by us and our service providers from what you provided, such as geometry, measurements and images we generate.
We don't buy consumer health data or get it from data brokers.
4. Your consent
- Collecting face and body data needs your consent first, given on a separate screen in the app (or at the store, for Trial Room).
- Sharing an image of your face with other people needs a second, separate consent.
- Live try-on, in the app or in a store, needs its own separate consent.
We never treat accepting our Terms, closing a screen, or continuing to use the app as consent.
You can withdraw any of these consents at any time:
- in the app, Settings → Account → Biometric data;
- at the store, tap “Delete everything now”;
- or email privacy@attyr.app.
5. Your rights
You have the right to:
- Confirm and access: confirm whether we collect, share or sell your consumer health data, and get a copy. Ask us for a list of every third party and affiliate we've shared it with, with a way to contact each.
- Withdraw consent to collecting or sharing it.
- Delete it. We delete it from our systems and tell our service providers and anyone we've shared it with to delete it. Copies in backups are overwritten within 6 months at the latest.
How:
- In the app: Settings → Account → Biometric data (withdraw and delete), or Settings → Account → Delete account (everything).
- Or email privacy@attyr.app from your account email, with “Health data request” in the subject.
- If you used Trial Room without an account, email us with the store and date of your visit.
What to expect:
- We may need to confirm the request is really from you.
- We respond within 45 days. If we need longer, we'll tell you why and may take up to 45 more days.
- Requests are free, up to twice a year.
- We won't treat you differently for using your rights.
6. De-identified data
We may create statistics that can't reasonably be linked to you, such as “this brand's medium runs small”. Such data isn't consumer health data. We commit not to try to re-identify it, and we require anyone who receives it to make the same commitment.
7. Appeals
If we decline your request, you can appeal. Reply to our decision, or email privacy@attyr.app with “Appeal” in the subject. We respond within 45 days and explain in writing what we did and why.
If we deny your appeal, you can complain to:
- the Washington State Attorney General at atg.wa.gov/file-complaint;
- for Nevada and Connecticut residents, your state Attorney General.
8. How we protect it
- Only staff and service providers who need consumer health data to provide the service can access it.
- We protect it with reasonable security: encryption in transit and at rest, and access controls.
- We don't use geofences around health care facilities, or anywhere else, to identify, track, collect data from, or send messages to anyone.
9. Changes
We won't collect new categories of consumer health data, or use or share it for new purposes, without first updating this policy and getting your consent.
10. Contact
privacy@attyr.app · ATTYR, Inc., 244 St Pauls Ave, Jersey City, NJ 07306, USA